The superhero firms helping out in the coronavirus crisis


Across England, businesses are stepping up to help their neighbors during the COVID-19 pandemic. There’s Glasses Direct, which is gifting 4,000 pairs of glasses to National Health Service workers, and Fully Charged, offering health care workers 3 months of free e-bike usage. Remote services are being offered too, with Thrive Law has created a helpline for those experiencing crisis to receive free legal advice, and Ascenti, offering free and remote physiotherapy sessions for the elderly and NHS employees.

This is a rapid response story about a coping strategy. Due to the urgent crisis, we are relaxing the ‘evidence of effectiveness’ criterion for solutions coverage on COVID-19 to capture early stage, improvisational, and experimental responses that cope with the pandemic.

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